Name | Dr. Mrinalini Lad |
Specialization | Marketing Management |
mrinalinilad@aissmsiom.org |
Educational Qualification: M. Sc, MBA, PhD |
Experience : 8.5 yrs |
Professional Affiliation: ISTD |
Area Of Research : Marketing Management |
Current Research: Consumer Behavior, Social Media, Online Marketing, Services Marketing, Green Marketing |
Publications/ Articles/ Cases: International Journal of advances in management techniques, Green Marketing & the world, “Paridnya” The MIBM Research Journal, Management Education Achieving Global Standards & Recognition, “Meteorid”- International Journal |